Dr. Jayaprasad Ortho

Challenges

• Low visibility in local search results impacting organic patient inquiries.
• Outdated website content and limited SEO optimization affecting site performance and user retention.
• Inconsistent social media presence with minimal engagement and audience reach.
• No consolidated analytics system to track SEO, website, and social media performance.

Solutions

• Conducted comprehensive SEO improvements including keyword strategy, metadata updates, mobile optimization, and technical fixes.
• Refreshed website content, optimized page structures, and ensured regular updates and maintenance for a seamless user experience.
• Developed and managed a structured social media content plan featuring orthopedic health tips, patient education, and service promotions.
• Launched promotional ad campaigns to boost visibility and attract local patients.
• Implemented Google Analytics and Meta Insights to track leads, website traffic, and campaign engagement.
• Provided monthly reports with actionable insights to optimize ongoing digital strategy.

Results