DVPL (D-Atum Vilcom Pvt Ltd)

Challenges

• Zero online presence and no established brand identity in the target market.
• Absence of a functional website, hindering information accessibility and client inquiries.
• No SEO strategy, resulting in no visibility in organic or local search results.
• Lack of social media activity and audience engagement platforms.
• No consistent brand messaging or visual guidelines for digital platforms.

Solutions

• Crafted a comprehensive brand identity system including logo guidelines, brand colors, typography, and tone of voice.
• Developed a fully responsive, SEO-optimized website with clear service descriptions, contact options, and inquiry forms.
• Launched foundational SEO activities including keyword research, on-page optimization, and Google Business listing setup.
• Designed a social media content plan featuring brand story highlights, service showcases, and industry-relevant posts.
• Initiated paid social media ad campaigns to build initial audience awareness and drive website traffic.
• Implemented performance monitoring through Google Analytics and Meta Insights, with monthly reporting and strategy refinements.

Results